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About Me

ABOUT ME

Based out of Northern California I cover quite a bit of ground.  My specialties are fitness commercial photography, boudoir art and fashion and I am also by necessity and by passion, a digital marketer.  I arrived at these core mediums naturally.  My career began with a pencil, a sketch pad, and Ninja Turtles not with a camera.  As a former high-level 3D Character Technical Designer, I gravitated towards film and my eventual career as a successful photographer.

To start spreading awareness of your creative business as an artist, you must learn to market yourself.  The world is your oyster, I became a digital marketer and I couldn’t stop learning. I saw firsthand how  visual content often fell short in each domain or how it can get lost.   I sought, and still seek everyday, to bridge the gap between acceptable and  exceptional.  And I do.

Creativity is my craft.  My tool is my camera.  Necessarily, my craft judged on the impact my creativity brings to your bottom line.  About the work: It  speaks passionately (and honestly) for myself.  What more could I possibly add to the conversation?

Perpetual evolution is the driver that keeps my work fresh.  I have not been there.  I have not done that.  Thankfully.

Andy H Tu outdoor portrait crossing arms

An artist’s work is never done.

One of the greatest lessons I learned about art was during my freshman year at AAU. As a young artist, I was not confident in my abilities and had a tendency to overwork my art. I never knew when I was done. One of my professors, Henry Chan pulled me aside one day and told me how to stop.

He explained that in time, I would develop enough self-knowledge to know when I was done with the art, rather than when the art was done. In the meantime, he instructed, I should churn out as much work as I could; instead of trying to perfect the piece I’m working on now, I should move on and put that energy into starting a new project (practice makes perfect, after all).

I think his view was that unfinished art was preferable to art that was taken too far, and that interesting things were hidden in the imperfections.

It was wise advice and as 18 year-olds often do, I ignored it. As a result, I spent many more years perfecting, and thus destroying, my own work before coming around to his point of view.

Andy H. Tu

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KEY SKILLS PROGRESSION
Fitness Photography
90
Boudoir Photography
80
Fashion Photography
70
Commercial Photography
60
Social Media
70
Google & Facebook Ads Management
50
Skills Development
100

PERSONAL BLOG

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